Creative Director

COMPANY OVERVIEW

Milo’s Tea Company is one of the fastest growing beverage companies in the US. Our culture and operations are built on the belief that we can make a difference in the world. That’s why we put People First and strive to continually reduce our environmental impact on the planet. We leverage our world class operations and decades-long distribution partnerships to grow the footprint of our core products and create new, innovative beverage products.

•  We are the #1 and fastest growing brand in the Refrigerated Tea Category in the nation.
•  Our core mission is that we put people and the planet first and by doing this, it will be good for our business.
•  We are committed to unlocking the personal genius of every associate and have a strong focus on growth and learning.
•  Our Company is women-led and strongly committed to Diversity, Inclusion, and Belonging.
•  We are committed to annual charitable giving by delivering upon our 1% profit pledge.
•  We are Platinum Certified in Zero Waste Manufacturing; recycling, reducing, and reusing 95% of waste at our facilities            

 By being a part of the Milo’s TEAm, you’ll get to collaborate with a group of passionate and high-performing people, where everyone feels empowered to do their best work and feels good about the work they’re doing.

And as a "People First" company, Milo’s is committed to the success and well-being of our associates, customers, and fans, no matter their gender, race, or creed. Some of the great things offered that reflect our commitment include:

And as a "People First" company, Milo’s is committed to the success and well-being of our associates, customers, and fans, no matter their gender, race, or creed. Some of the great things offered that reflect our commitment include:

•  Competitive salary with bonus opportunities for various roles
•  100% paid medical insurance for our associates and their families
•  Free Mental Health, Financial Wellness, and Legal Counseling benefits
•  401K with a company match
•  Company-paid Life Insurance
•  Robust Wellness Program
•  Tuition reimbursement assistance
•  Continuous learning opportunities through various platforms and resources
•  Paid parental leave benefit
•  Care Relief Fund to help Associates in need
•  Associate Assistance Program
•  Paid volunteer time

Position Summary:

We are seeking a visionary and dynamic Creative Director to lead our creative team reporting to the VP of Marketing. The ideal candidate will be responsible for shaping the visual and conceptual direction of our brand, ensuring consistency across consumer, customer and enterprise-wide touchpoints. This role requires a blend of strategic thinking, creative flair, and leadership skills with proven results and to drive innovative creative solutions, assets, and campaigns that resonate with our audience.

Responsibilities:

• Develop and execute creative strategies and overall creative vision that align with brand identity and business goals. 

• Lead creative team to develop compelling visual assets including iconography and copy that resonates with the audience, while continuing to evolve the brand. 

• Partner with external agencies and key internal team members to develop and execute creative content, such as marketing materials, digital and print ads, packaging, social, etc. to achieve business objectives"  

• Conceptualize, own, executive and enforce comprehensive brand guidelines and standards for copy, graphics, photography, and video. 

• Stay up-to-date with industry trends, technical capabilities, ad types, and best practices by media type/channel. 

• Champion and promote creative processes and guidelines across the enterprise. 

• Present creative work to stakeholders and senior leadership. 

• Lead various advertising campaigns, working closely with internal and/or external partners from concept phase to execution. 

• Oversee the development, production, and post-production for photoshoots of new and existing products and lifestyle-driven photography. 

• Continually seek creative opportunities to improve brand equity through owned channels like website, digital assets, social, merchandise, and more.  

• Work cross-functionally to immerse in the product and brand and execute on business needs and objectives. 

• Manage the creative budget and allocate resources effectively. 

Supervisory:

• This position has supervisory responsibilities.

Qualifications:

• Minimum 10 years of experience in related design, copy, or content roles, including at least 5 years managing creative teams, preferably with CPG industry experience. 

• Proven experience as a Creative Director or in a similar creative leadership role. 

• Strong portfolio showcasing a range of creative projects and campaigns. 

• Excellent leadership and team management skills. 

• Proficiency in Adobe Creative Suite (including Photoshop, Illustrator, and video editing) and/or Figma. 

• Exceptional communication and presentation skills. 

• Ability to think strategically and creatively to solve complex problems. 

• Passion for the beverage industry and a keen eye for detail. 

• Conceptual rigor and creativity across various projects, from trend-based content to large integrated campaigns. 

• Strong sense of typography, layout, hierarchy, and keen eye for photography and illustration. 

• Experience with production cycles and processes, including on-set experience. 

• Understanding of best practices for social media and digital advertising. 

• Ability to thrive in fast-paced, high-volume, and ambiguous environments. 

• Proactive self-starter with excellent problem-solving skills and ability to prioritize tasks effectively. 

• Ability to quickly grasp visual brand identity and voice, while pushing into new visual territories within brand guidelines.

Critical Competencies:

☒ Coachable/Open to Feedback

 ☒ Coaches & Develops

☒ Holds Others Accountable

☒ Purposeful/Strategic

☒ Critically Evaluates

☒ Action-Oriented